Ironman realizes its brand leverages down to 70.3. Life Time admits its brand leverages up to Olympic distance. But it’s much more than that.
by Dan Empfield, January 29, 2015
Another doper has been caught in the dragnet of the WTC but somehow I am left wanting to see and hear more. But is it too hard to come really clean?
Favorite rants, soliloquies, meditations, screeds. sermons and one-liners found in blogs, newspapers, magazines, books, and online commentary regarding the sport and lifestyle of triathlon in 2014
It is the time of the year when we think about gifts for loved ones or ourselves and our editor-in-chief has a few thoughts along those lines.
Steve Hed eagerly shared time with the geeks, the bicycle engineers, executives heading other brands; and a steady stream of pros. But it was the geeks and engineers he most loved.
Some Pros manage themselves while many use an agent or manager to sort through the business end so they can focus on racing and training. But what makes an agent an asset?
Here is your opportunity to read Jordan Rapp’s closing remarks from 2014 Ironman Arizona’s opening ceremony. Maybe his best since, “When the Shite Gets Brown.”
With so many races out there it is getting harder for athletes to pick where to go and tough for races to survive. Here is why I signed up for the Gulf Coast Tri in May.
If you want to know why this lawsuit was brought, read here. There’s a more robust, historic argument the suit omits, but which morally bolster’s Shoemaker’s case.
A harmless comedic device delivered can, in mid air, turn into an offense. That we didn’t mean it doesn’t mean we didn’t do it. In my judgment, in this case, a race of Americans had a right to be offended.
With two wins, women’s race and marathon records, and all podium finishes in her first five years racing Kona, Mirinda Carfrae is the choice to win again – the rest of this talented field is a very tough guess.
With no guarantees in this perilous craft of pre-race Ironman prognostication, Timothy Carlson picks the defending champion, an überbiker, and an Olympic gold medalist to reign at Kona.
You have qualified for the 2014 GoPro Ironman World Championships, or your job or loved ones take you there. But what should you do when there?
